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Goodbye Birthday Girl


A change is coming!  If you haven't yet heard the news... this Monday, Birthday Girl will officially become CAKE.  Though I have mixed emotions about losing the Birthday Girl title, I'm thrilled to unveil our new site. After months of hard work, creative revisions and indecision, I can honestly declare it quite beautiful and something I'm proud to put my name to.

Perhaps you're curious as to why the site is being re-branded.   There are a number of good {and some not so good} reasons, but what it came down to was this... I began this blog as a simple creative outlet and it has grown beyond all expectation. Though birthdays will always remain the heart and soul of the blog, it felt like time to remove the limitations caused by it's name.  With CAKE, I hope to open the door to more unique projects, out of the box events and embrace good design and creativity wherever inspiration strikes.

Though you may begin to see some changes in what gets featured, those of you who are longtime readers can ease your minds that all existing content will remain archived on the new site.  It's easier to navigate too- including a better breakdown of content and more detail on how to submit your events and products. 

Thank you for all of your sweet comments and Facebook posts over the past several weeks. I truly appreciate your words of encouragement- a transition like this is never easy and I hope I can count on your support.  The site will be down over the weekend while we transition, but come back on Monday and you will {fingers crossed} be automatically redirected to our new URL:

I can't wait to share this new venture with you.

photo & graphics © birthday girl

linnette from (July 28, 2011 at 7:56 AM)  

I wish you the very best of luck Becca. You have such a great eye for design and I look forward so much to what you have in store for us. I am excited for you and for us because it looks like we are in for a real treat--thank you. Good bye "Birthday girl"! Hello "Cake." !

Citrusandorange (July 28, 2011 at 8:02 AM)  

I'll remain you faithfull follower! :) Good luck, Becca!

nikki (July 28, 2011 at 8:07 AM)  

ok, PLEASE tell me that you'll still have archives from your past posts on your new site? :)

Cupcake Carrie (July 28, 2011 at 8:17 AM)  

EXCITING!!! I love Birthday Girl and I'm sure I'll love CAKE :-)

katygirl (July 28, 2011 at 9:06 AM)  

i'm excited for you! and i'm emailing you right this moment.

Caroline (July 28, 2011 at 9:16 AM)  

I am thrilled and so excited for you!!!! XO!

Andrea (July 28, 2011 at 9:39 AM)  

i'm getting excited! best wishes as you transition!!

jennyd (July 28, 2011 at 9:56 AM)  

Congrats on this...when will we get to see the pictures from your daughter's birthday party???

Paty (July 28, 2011 at 10:57 AM)  

what about the old archives???
will you tranfer?
I'm so happy for you and afraid of loose all amazing things that there's here!!!
brazilian hugs

birthday girl (July 28, 2011 at 11:20 AM)  

Not to worry. As I mentioned in my post... all existing content will remain archived on the new site.

Samantha (July 28, 2011 at 12:12 PM)  

Do I need to update my RSS Feed link? Let me know, I don't want to miss out!! :)

Enchanted Expectations (July 28, 2011 at 5:15 PM)  

So excited to see what's in store. Only good things will happen Becca.

Randi~Dukes and Duchesses (July 28, 2011 at 5:19 PM)  

How exciting ... change is good. And I love the new name.

Sandra Downie (August 1, 2011 at 9:02 AM)  

Congrats Becca...the new blog is beautiful and I know it will be loved as much as Birthday Girl.

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